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President Obama's Advice for Leaders in a Crisis

Figuring out how the coronavirus spreads and how your business should respond is incredibly complex. But when it comes to responding to the current crisis, President Obama's basic advice for leaders is simple: tell the truth.

The former president spoke to leaders from 300 municipalities on Thursday at a virtual gathering organized by Bloomberg Philanthropies. His message, which he also shared via Twitter, was straightforward but powerful:

"Speak the truth. Speak it clearly. Speak it with compassion. Speak it with empathy for what folks are going through. The biggest mistake any [of] us can make in these situations is to misinform, particularly when we're requiring people to make sacrifices and take actions that might not be their natural inclination."

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